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Brad Klontz was drawn to financial psychology after the tech bubble burst in the early 2000s. Klontz had tried his hand at stock trading after seeing a friend earn more than $100,000 in one year. But he felt immense shame after the market crashed and his investments evaporated. He set out to discover why he took such risks and how he could behave differently in the future. Today, Klontz is a psychologist, a certified financial planner and an expert in behavioral finance. He is a member of the CNBC Financial Advisor Council and the CNBC Global Financial Wellness Advisory Board. In his estimation, psychology is perhaps the biggest impediment to people’s financial success.
Klontz’s new book,