The Apple Card Was Rated No. 1 in Customer Satisfaction. Why?

The Apple Card* is very popular. It carries the brand power behind the Apple name, has a streamlined user interface and decent rewards — provided you use it in specific ways. But is it the best credit card out there? Not by a long shot.
Apple’s co-branded credit card lacks things that most of the top credit cards on the market have — a competitive welcome offer, useful additional card perks and protections. Yet despite these obvious pitfalls, people seem to like the Apple Card.
J.D. Powers’ annual credit card satisfaction survey once again ranked Apple No. 1 in customer satisfaction for co-branded cards. According to Apple, 12 million people are Apple Card members, which suggests the tech giant must be doing something right.
But when you compare the card’s features to other options, the Apple Card doesn’t even make our list of the best rewards cards. In fact, Apple’s card is surprisingly limited, considering there are only a few ways you can use it to get the most value from it. So what fuels the card’s enduring popularity, and should you consider getting one?
Why is the Apple Card so popular?
Apple delivers a sleek user experience across most of its product offerings. And the appeal of high rewards coupled with a lack of card fees is hard to ignore.
What people seem to like most about the Apple Card is its ease of use and simplicity, according to Apple Card fans sharing on Reddit. One user touted the ability to see real-time updates on spending and paying. Another admitted the rewards are not up to par but noted it’s easy to access and use with the iPhone.
In fact, the Apple Card’s integration with the iPhone